Academic Identity

Vidwan-ID : 322016

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  • Dr Preeti Mehra

  • Professor
  • Lovely Professional University
Publications 2016 - 2022

Publications

  • 5
    Journal Articles

Citations / H-Index

9 Citations
2 h-index

Altmetrics

1
1
2
52

Google Scholar

Co-author Network

Expertise

Management

Micro Branding, Sachet marketing, Rural Marketing Strategy, Services Marketing and Brand Management

Personal Information

Dr Preeti Mehra

Female
Lovely Professional University Department of Business, Lovely Professional University
Kapurthala, Punjab, India - 144001

Experience

  • Professor

    Department of Business

    Lovely Professional University

  • Assistant Professor

    Commerce and Business Management

    DAV University

Qualification

  • Ph.D

    Guru Nanak Dev University

Patents



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Publications (5)

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